Hello, thank you for visiting S&R.
Case Study

Press Release Pack

We recently welcomed the opportunity to partner with a leading supply chain manager in the print and marketing sector. We helped address their requirement in producing press release packs for award winning authors, for distribution to social media influencers. This case study delves into the collaboration, the issues faced, and the solution we implemented.

Our client is a prominent player in the print and marketing supply chain industry, recognized for innovative results in unique and often complex requirements. Despite their success, they faced challenges in efficient and quick turnaround of very bespoke press release packs.

Objective

Client was tasked with creating and producing bespoke press release packs containing a signed novel, a personalised letter and several other appropriate gifts tailored individually to social media influencers. The information would be supplied ad hoc, and the packs had to be produced and sent out same day on overnight courier.

Concerns centred around same day turnaround for low volume, high value bespoke print and pack.

Solution

We introduced custom templates for highly personalised colour digital letters and integrated a routine for daily print, fulfilment, and despatch. This included keeping an area in our hand finishing department permanently set up for an agreed 3 month period, cut off times for data transfer and an upgraded service through our courier network.

Benefits

1.

Turnaround time – packing station ready at all times to fulfil the packages.

2.

The new processes lead to a significant increase in exposure through social media.

3.

Partnership – Our client has successfully copied this model and won new business based on our print and production facilities.

Conclusion

Our client secured their reputation with their partners by having S&R as part of their supply chain solution. They now have us a regular supplier they know they can rely on for the weird and wonderful.

Discover how S&R can tailor transformative solutions for your business. Contact us today to embark on your journey toward innovation and success.

Technology Used: #secure document transfer #Digital Print #print on demand #outsource solution #courier #hand fulfilment

© 2025 Copyright Send and Recieve Ltd